Advertising Disclosure

GOEL Real Estate Limited is committed to transparency in our advertising practices, affiliate relationships, and commercial partnerships. This disclosure outlines how we maintain ethical marketing standards.

Last updated: July 25, 2025

Our Transparency Commitment

At GOEL Real Estate Limited, we believe in complete transparency regarding our advertising practices and commercial relationships. This disclosure provides comprehensive information about how we present content, manage partnerships, and ensure our audience receives honest, unbiased information about property technology services.

We comply with UK advertising standards, Consumer Protection from Unfair Trading Regulations 2008, and international best practices including FTC guidelines where applicable to ensure our marketing communications are clear, honest, and in your best interests.

Affiliate Relationships & Partnerships

Affiliate Programme Participation

Important Disclosure: GOEL Real Estate Limited participates in various affiliate programmes and may receive compensation when you purchase products or services through our recommendations. This disclosure applies to all links, recommendations, and product mentions across our website, communications, and marketing materials.

What This Means for You

When we recommend a smart home product, technology solution, or service partner, we may receive a commission if you make a purchase. This comes at no additional cost to you and helps us continue providing valuable property technology guidance.

Commission-Based Partnerships

We maintain affiliate relationships with reputable companies in the property technology sector:

Technology Partners

  • Smart home automation system manufacturers
  • Virtual reality and 3D modelling software providers
  • Energy management and monitoring solutions
  • Security system and IoT device manufacturers
  • Property management software platforms

Service Providers

  • Professional installation and maintenance services
  • Property photography and virtual tour specialists
  • Building compliance and certification bodies
  • Insurance providers for smart home coverage
  • Financing and leasing companies for technology upgrades

Product Recommendation Policies

Our affiliate relationships never compromise our recommendation integrity:

Honest Assessment Priority

We only recommend products and services we genuinely believe will benefit your property and technology goals, regardless of commission rates.

Independent Testing

We thoroughly evaluate products through hands-on testing and client feedback before making recommendations.

Alternative Options

We always present multiple options and explain the pros and cons of different solutions, including non-affiliate alternatives.

Financial Relationship Transparency

We maintain complete transparency about our financial relationships:

Commission Disclosure

Clear labelling of all affiliate links and commission-generating recommendations

Partnership Terms

Transparent communication about the nature and terms of our business partnerships

No Hidden Fees

All costs and potential commissions are clearly disclosed before recommendations

Regular Updates

Periodic review and update of disclosure information as partnerships evolve

Sponsored Content & Paid Promotions

Identification of Paid Content

When we publish sponsored content or paid promotions, we ensure clear identification and maintain editorial independence:

Clear Labelling Standards

  • All sponsored content is clearly marked with "Sponsored," "Paid Partnership," or "Advertisement" labels
  • Promotional materials include prominent disclosure statements at the beginning
  • Social media posts use appropriate hashtags like #ad, #sponsored, or #partnership
  • Email communications clearly identify sponsored sections or partner promotions

Brand Partnership Disclosures

Our brand partnerships and their influence on our content:

Partnership Types

  • Technology Showcases: Demonstrating products in exchange for access
  • Case Study Collaborations: Joint content creation with technology providers
  • Event Partnerships: Sponsored attendance at industry conferences
  • Educational Content: Funded research and educational material development

Editorial Independence

  • Sponsors do not control editorial content or opinions
  • We maintain the right to honest assessment and criticism
  • Our recommendations reflect genuine professional judgment
  • Client interests always take precedence over sponsor relationships

Content Authenticity Guarantees

We guarantee the authenticity and integrity of all content, whether sponsored or independent:

All sponsored content reflects genuine experiences and professional assessment
We do not accept payment for positive reviews or biased recommendations
Our professional reputation and client trust remain our highest priorities

Third-Party Advertising & Networks

Display Advertising Networks

We may use third-party advertising networks to display relevant advertisements on our website and digital platforms:

Network Partners

  • Google Ads and Google AdSense networks
  • Property and construction industry ad networks
  • Technology and smart home advertising platforms
  • Local business advertising partnerships

Ad Content Standards

  • All advertisements must be relevant to property technology
  • No misleading or deceptive advertising content
  • Compliance with UK advertising standards
  • Regular review of displayed advertisement quality

Behavioural Targeting & Personalisation

We use behavioural targeting to show relevant advertisements based on your interests:

How It Works

We collect information about your browsing behaviour, property interests, and technology preferences to show more relevant advertisements from our partners.

  • Pages visited and time spent on different content sections
  • Technology solutions you've shown interest in
  • Geographic location for local service recommendations
  • Previous interactions with our content and services

Cookie Usage for Advertising

Our advertising practices involve cookie usage for personalisation and measurement:

Advertising Cookies

Track ad performance and user preferences for targeted advertising delivery.

Analytics Cookies

Measure website usage to optimise content and advertising placement.

Personalisation Cookies

Remember your preferences to show relevant property technology content.

Cookie Control: You can manage your cookie preferences through our cookie policy page or browser settings. Visit our Cookie Policy for detailed controls.

Ad Personalisation Practices

Our approach to advertisement personalisation and data usage:

Interest-Based Advertising

Advertisements are tailored based on your expressed interest in property technology solutions

Cross-Platform Tracking

We may use data from multiple touchpoints to provide coherent advertising experiences

Data Minimisation

We collect only the data necessary for effective advertising and service improvement

User Rights & Controls

Ad Preference Management

You have full control over your advertising experience:

  • Opt out of personalised advertising through cookie settings
  • Control ad frequency and type preferences
  • Block specific advertisers or advertising categories
  • Access and modify your advertising profile data
  • Request deletion of advertising-related personal data

Opt-Out Procedures

Multiple ways to opt out of advertising data collection:

Browser Settings

Disable third-party cookies and tracking in your browser settings

Industry Opt-Outs

Use industry-wide opt-out tools like the Digital Advertising Alliance

Direct Request

Contact us directly to opt out of all advertising data collection

Data Collection for Advertising

Understanding what data we collect for advertising purposes:

  • Browsing behaviour and page interaction data
  • Device information and technical specifications
  • Geographic location (city/region level)
  • Property interests and technology preferences
  • Email engagement and communication preferences

Rights Under Privacy Regulations

Your rights under UK GDPR and privacy regulations:

  • Right to know what advertising data we collect about you
  • Right to access your advertising profile and preferences
  • Right to correct inaccurate advertising-related data
  • Right to delete your advertising data and opt out entirely
  • Right to data portability for advertising preferences

Questions About Our Advertising Practices?

If you have questions about our advertising disclosure, affiliate relationships, or want to exercise your advertising data rights, please contact us.

Contact Our Team